Sams

Teach Yourself Google Analytics in 10 Minutes

Teach Yourself Google Analytics in 10 Minutes

$14.99 US
218 pp.
ISBN 0672333201
Published July 2010
Sams
Michael Miller, Author

Sams Teach Yourself Google Analytics in 10 Minutes offers straightforward, practical answers when you need fast results. By working through 10-minute lessons, you'll learn everything you need to know to accurately measure your website performance -- and improve it!

10 minutes is all you need to learn to learn how to...

  • Quickly create a Google Analytics account and add Google Analytics to your site
  • Define goals and measure how well your site is achieving them
  • Track visitors from search engines, pay-per-click advertising, email, and other sources
  • Discover the pages your visitors view, how long they stay, and where they exit
  • Monitor specific user actions, such as playing embedded videos, selecting Flash menu items, or downloading files
  • Identify your best and worst content, and fix poorly performing pages
  • Improve your site by tracking error pages and broken links
  • Measure AdWords traffic, position, and e-commerce performance
  • Manage Google Analytics through the Dashboard
  • Customize Google Analytics to work more effectively with your site
  • Capture more accurate information by filtering out internal traffic
  • Choose the right reports and data, understand them, and act on what you learn

How to Buy This Book

amzn-crt[1].gif (3625 bytes)Sams Teach Yourself Google Analytics in 10 Minutes is available at bookstores everywhere, or you can order the book online by clicking the button to the left.

 

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Last modified: March 08, 2011